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Are you looking for a nice reward for your employees, an unique event to express your appreciation or an personalised business gift?

GASSAN’S Incentives program offers you a variety of possibilities. Because we believe that achievements and successful occasions have to be celebrated with special gifts.

A customized piece of jewelry or watch  is a wonderful way to reward your employees and is a permanent reminder of succesful achievements. As is the GASSAN Giftcard. 

And there are more great options in the GASSAN Incentives program. For example a workshop in which you and your employees learn everything about diamonds and watches. Also drinks and even a walking dinner in our headquarters belong to the possibilities. You see, many things are possible in the unique GASSAN Incentives program for companies.

It doesn’t matter which GASSAN Incentive you choose, it will be a one out of million experience. An exclusive happening at a special location.


Our headquarters at the Nieuwe Uilenburgerstraat in Amsterdam is a special place. Since 1879 it was a diamond factory and the place where Samuel Gassan, the establisher of the familycompany and grandfather of the current CEO Benno Leeser, learned the art of diamond cutting. At this unique and tasteful decorated location, we organise events, also for other companies. So you can celebrate between the most exclusive jewelry and luxury watches or follow a workshop in this exceptional place.

We work with external partners like high-end catering companies and cooks and make sure you will have an incredible event and will enjoy a unique experience.


Together with our external high-end partners, we organise great exclusive events.


Follow a workshop watchmaking or a magnifying glass-course and learn more about diamonds, jewelry and watches.


Networking, drinks, dining and dancing at a special and attractive decorated location.


Leave the choice to your employees or business relations by giving them a GASSAN Giftcard.

They can exchange the Giftcard for a beautiful watch or piece of jewelry at their own time. It’s up to you which amount you want to give, the maximum value of one GASSAN Giftcard is € 1000.

The GASSAN Giftcard doesn’t expire and it is possible to redeem more giftcards for one purchase. In this way, employees or business relations can save for something they really love. As a special memory of, for example, an achievement. GASSAN Giftcards can be redeemed online and in the GASSAN Boutiques (with the exception of Schiphol Airport). 



Exclusive and quality: at GASSAN you’ll find a suitable watch for everybody. In the Incentives program you can choose from GASSAN’S own brands GASSAN Watches and Guy David.

GASSAN Watches
Swiss quality meets Dutch design. The collection of GASSAN Watches contains beautiful designer watches for men and women

David Bijlsma and his son Guy design watches for the Guy David brand. The collection contains stylish and modern watches with a classic look, for women and men.


The special and beautiful aspect of jewelry is that they last for years and can be passed on from one generation to the next, as an everlasting memory that will give you joy for a long time. GASSAN has a wide variety of high end jewelry of our own brands. 

GASSAN has an own unique cut, called the GASSAN 121. A ‘normal’ briljant has 57 facets, the GASSAN 121 has no less than 121. Those extra 67 facets make the stone sparkle even more. The GASSAN 121 collection contains rings, earrings, bracelets and necklaces. 

The classy jewelry of the GASSAN Jewels brand are – as you may expect from us-  of very high quality. The collection consists of white golden, yellow golden and rose golden jewels, in 14 or 18 carat.

GASSAN Fine Jewelry by GiGi
The collection of GASSAN Fine Jewelry by GiGi is elegant and modern. Small symbols like hearts, four-leaved clovers and arrows play a pivotal role in the collection and give the 14 carat gold jewels a young and playful appearance.


Are you looking for a gift to thank an employee or business relation personally or to reward him or her?

You can choose for an engraving in a ring, an inscription on the back of a watch or a customized piece of jewelry. There are many possibilities within the GASSAN Incentive program. Our experts are happy to advise you.


Do you want a special designed corporate item to put your employees or business relations in the spotlight? Maybe a business gift with the logo of your company, a one-of-a-kind watch with an inscription on the back or an engraved piece of jewelry?

Also in the field of corporate customization the possibilities within GASSAN Incentives are enormous. Our in-house goldsmitsh, diamond cutters, watchmakers and designers will gladly advise you and create something beautiful.


Besides jewelry and watches, you can also choose for stylish pens from the German brand Montblanc. This classical brand was established in 1906 by Alfred Nehemias and is known for his elegant and timeless models to this very day. Like the Meisterstuck fountain pen. 


Our Incentives will give you the quality and service that you would expect from GASSAN. Our products have the highest quality and the wishes of your company have the highest priority. Together with you we’ll realize a special and unique Incentives program that fits your company. Your company is in constant personal contact with your own contact person and needless to say, your privacy is highly valuated.


GASSAN is established more than 75 years ago by Samuel Gassan. Since then, the family company has proved to be an expert in the field of diamonds of the finest quality and the most beautiful jewelry and luxury watches. Because of a wealth of knowledge and years of experience of our goldsmiths, diamond cutters, watchmakers and designers, much is possible. Nowhere in the Netherlands will you find so many exclusive designs, top brands, craftmanship and expertise on one single location. 

Do you want more information about GASSAN Incentives? Contact us using the form below.